Task 1 Pie Chart IELTS (Practice: 13)

You should spend about 20 minutes on this task.

The pie charts below show the online shopping sales for retail sectors in New Zealand in 2003 and 2013.
Summarise the information by selecting and reporting the main features, and make comparisons where relevant.
Write at least 150 words.

Task 1 Pie Chart IELTS


The two pie charts compare the percentage of online sales across different retail sectors in New Zealand in the years 2003 and 2013.

Overall, for the three of the sectors, it is evident that over this time frame there was a significant change in their proportion of online transactions.

At 36% we can see that the travel sector accounted for the majority of online sales in 2003, but this percentage had dropped to 29% by 2013. Across the same ten years period, as an increasing number of people chose to purchase films and music online, we can see that transactions went from just 21% to 33%, making it the retail sector with the highest overall share of the online market.

In 2003, the clothing industry boasted an impressive 24% of total online sales in New Zealand. However, by 2013, the figure had fallen considerably to 16%. Interestingly, online sales of books eventually overtook sales of clothes, although books still represented only 22% of the market.

2 thoughts on “Task 1 Pie Chart IELTS (Practice: 13)”

  1. The pie charts illustrate the shopping sales of four retail segment
    over the internet in New Zealand in the years 2003 and 2013.

    Overall, inhabitants of New Zealand had shown more interest in entertainment
    sector whereas the online sales for travel and clothes segment declined
    over a decade.

    The online shopping sales for the retail of entertainment sector including books and films or
    music had experienced a considerable increase in the year 2013 compared to 2003.
    Books constituted for slightly less than one-fifth of online sales in the year
    2003 which marginally grew to 22% in 2013. In 2003, the retail sales for
    the films or music were just 21%; however, it had dramatically increased to acquire
    one-third of retail sales, the highest in all four sectors in 2013.

    Regarding online sales for retails of the traveling and clothes segment,
    they had accounted for 60 percent combined in 2003. Nevertheless,
    the sales had declined drastically in 2013. Travelling had made up a most significant
    segment of 36% of all online retail sales in 2003; eventually, it had fallen by 7%
    over a decade. Clothing sales fell drastically to 16 percent in 2013
    from acquiring a quarter of all sales in 2003.

  2. The pie chart given shows a detailed description of the online shopping sales for retail sectors in the New Zealand for 2003 and 2013.
    On analysis, we can see that travel industry has the largest online sales in the retail sector in the year 2003 with 36% while for the year 2013 it was at 29%. Film/music industry dominated the online sales in the year 2013 at 33% while it was just 21% in the year 2003. The online sales in books grew from 19% in 2003 to 22% in 2013 while the clothes sales fell from 24% in 2003 to 16% in 2013. We can also see that books had the least sales in 2003 while by 2013 clothes had the least sales.
    In conclusion, we can see that the film/music sales and the book sales have considerably increased while the travel and cloth sales have dramatically fallen. It shows the rising demand for leisurely activities like reading and watching movies among the population in New Zealand.

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